The brief was to adress the young. I did that with very rich and dynamic visuals.
A campaign that introduces some very nice characters.
Two TVCs with a very bold art direction and lighting.
A painting-inspired composition that works well with the main idea.
The first part of an emotional and cinematic TVC campaign for Penny Romania.
A dystopic vision of the world, Gen Z characters and a bright future.
An interview that gives you the feeling of what it’s like to be in the shoes of international tennis star, Horia Tecau.
Beck’s international campaign, designed as a continuous walk through stories in which music is the firestarter.
The second part of the campaign, consisting of a 45s TVC shot in the Carpathian Mountains.
Bringing a bit of a gen z fashion attitude to a delicious snack.
Defining the Romanian equivalent for “Hygge”.
Three interviews shot dynamically and emotionally for Beck’s.
Exploring doubt through a dolly-zoom effect. Series of 3 TVCs for OLX.ro
Comic short film for Storia.ro about what Hygge might feel like in Romania.
The 2016 promo film for the Bucharest-based festival.
A film promoting the Romanian Fencing Association, staring Olympic Gold Winner – Ana-Maria Popescu and European Champion – Tiberiu Dolniceanu
My first feature film, selected in different festivals around the world.
A very personal promotion for the festival, exploring feminity and leisure through image and poetry.